Privacy Policy

This Privacy, Data Protection and Cookies Policy (“Policy”) explains how we use the information we collect from you when you use our website or mobile application (collectively referred to as “Site”). This Policy also applies to information we receive from you through any social media platforms that we control.

The words “Anaar”, “we”, “our” and “us” refers to Kleo Consumer Brands Private Limited, hereinafter referred to as “Kleo”, a company incorporated under the laws of India and having its registered office at 903, Floor-9, Plot- 211, B wing, Dalamal Towers, Free Press Journal Marg, Nariman Point, Mumbai, Maharashtra - 400021.

The words "you", "your" or "yours" refer to any person who is using, accessing or browsing or has used, accessed or browsed the Site and/or is using or accessing or has used or accessed any version of the Anaar mobile application and/or has availed the services offered by us.

ANAAR aims to be transparent about the information we collect about you, how it is used and whom it is shared with. We collect your information:

  • to improve your user experience;
  • under a secure environment;
  • but you can decide what and how you want to hear from us;
  • only when necessary.

Protecting Your Privacy

Protecting the privacy and security of our customers and Site visitors is of utmost importance to ANAAR. We appreciate and understand how important privacy is to you. If you have any questions about how we protect your privacy, contact us at customercare@anaar.in.

For all our services, the company responsible for your privacy is Kleo Consumer Brands Private Limited.

ANAAR respects the privacy of children. ANAAR will never knowingly request or use personal information from minors. If we become aware that we have collected personal information from a user of the Site who is under the age of 18, we will remove that minor's personal information from our files. Through the access and use of the Site, you have represented and warranted that you are 18 years of age or over. If you are under 18, please do not submit any personal information to us, and rely on a parent or guardian to assist you.

How We Collect Your Information

To the extent permissible under the applicable law(s), we may collect information about you when you:

  • Complete a service application form. We may collect information such as your name, address, e-mail address, telephone number and your location.
  • Register to use our Site. We may collect information such as your name, address, e-mail address, telephone number, and your location.
  • Place an order using our Site. We may collect information such as your name, address, e-mail address, telephone number, payment details and your location.
  • Contact Customer Service, either via E-mail, telephone, fax or live chat. We may collect information such as your name, address, e-mail address, telephone number.
  • Sign up for newsletters and other marketing content. We may collect information such as your name, address, e-mail address and telephone number and your location.
  • Take part in surveys, enter into any competitions, prize draws. We may collect information such as your name, address, e-mail address, telephone number and your location.
  • Interact with us using social media. We may collect information such as your e-mail address, your social media handle, and your location.
  • Our close circuit television recordings in our physical stores or premises. We may collect information such as recordings of your image.
  • Contact us offline. We may collect information such as your name, your telephone number and your location.
  • From our partners. We may collect information such as your name, your e-mail address, your telephone number and your location.

Providing your personal information to us is not mandatory. However, if you choose not to share this information with us you may not be able to make purchases from our Site and you are unlikely to receive optimal overall customer experience. In any case, we will not be liable and or responsible for the denial of certain services to you for lack of you providing the necessary information.

We also collect and store your personal information (including special personal data/ information freely available in public domain) received from third party business partners that operate online establishments or platforms and where you can earn and redeem points/token, if any. Such third-party business partner collects your personal information (including special personal data/ information freely available in public domain) directly from you when you visit their platform, and you will be governed by their privacy policies. We shall not be responsible for the third-party business partner’s privacy practices or the content of their privacy policies, and we request you to read their privacy policies prior to disclosing any information.

Kindly note that we may also require credit card or debit card details for facilitating payments, however, such details shall not be stored or used by us in any manner other than in accordance with the Terms and Conditions.

In relation to any payment made through the Site and/or the services offered by Anaar, the online payment gateway operated by third party is being used by Anaar. It may be noted that the information that you provide at the time of making any payment through the Site and/or services offered by Anaar is held and stored with third party payment gateway operator authorized at multiple points. The payment gateway operator may also have access to your online payment history/details in relation to the payment made through the Site and/or the services offered by Anaar. These payment gateways are digitally encrypted, thereby providing the highest possible degree of privacy and care available, currently. Whilst we are unable to guarantee 100% (One Hundred percent) security, this makes it hard for a hacker to decrypt your details. You are strongly recommended not to send full credit or debit card details in unencrypted electronic communications with us. Also, you are responsible for protecting against unauthorized access to your password and to your computer or mobile. We will not be liable for the disclosure and dissemination of personal information to third parties which you as prudent user put up on the Site, and available to the other users of the Site.

How We Use Your Information

We may use your information for the following reasons:

  • To operate the Site, such as to:
    • To create and maintain your account;
    • Communicate with you about your account with Kleo Consumer Brands Private Limited.
  • To provide services to you, such as to:
    • Process payments and refunds;
    • Deliver your purchases;
    • Handle returns;
    • Provide customer service support to you, whether online or offline;
    • Run surveys, competitions or promotions;
    • To communicate with you, whether online or offline, and on any platform.
  • To manage our business needs, such as testing our IT systems, research, data analysis, improving our Site, and developing new products and services.
  • To prevent fraud and other malicious acts.
  • To provide marketing to you about ANAAR’s products, competitions, giveaways and surveys.
  • To provide customised and personalised services to you, such as analysing and predicting your interests so as to customise your online experience including showing you things that interest you.
  • To respond to your requests, such as to contact you when you have submitted questions/inquiries to our Customer Service team.
  • To create new and exciting features and products for our customers.
  • To comply with regulatory requirements or obligations.
  • To conduct investigations or take action in relation to any violation of our terms and conditions for Services.
  • To conduct necessary due diligence, such as credit checks.
  • To enforce our legal rights.
  • Any other actions reasonably related to the above specified purposes.

We also anonymise and aggregate personal information to ensure that you cannot be identified, and use it for data analysis and other legitimate purposes.

Retention of Information

We will keep your information for as long as you have your account, or as long as it is necessary to provide our services to you, or (in the case of any contact you may have with our Customer Service team) for as long as is necessary to provide support-related reporting and trend analysis only. We may also retain your information for as long as necessary to comply with our legal obligations, to resolve disputes, and to enforce our agreements.

If reasonably necessary or required to meet legal or regulatory requirements, resolve disputes, prevent fraud and abuse, or enforce our terms and conditions, we may also keep hold of some of your information as required, even after you have closed your account or it is no longer needed to provide the Services to you.

Marketing Messages

By creating an account with ANAAR or making a purchase with us, you are opting to receive marketing communications from ANAAR by email, SMS or post. You can opt out of marketing communications from us at any time by unsubscribing from emails using the “unsubscribe” link, or by contacting our Customer Service team at customercare@anaar.in to update your contact preferences.

If you have opted out of receiving marketing communications from us, we may still send you communications for transactional or administrative purposes, such as order or account-related communications.

Online Advertising

ANAAR engages in online advertising, which appears on other websites and social media platforms. ANAAR uses various marketing and ad partners to provide these advertisements. We use information collected about you through your online behaviour (whether on the Site or through your social media channels) and purchase history to tailor advertisements that may be of interest to you.

We may also use cookies, pixels, ad tags and other devices to collect information about you in order to provide more relevant online advertising to you. You may see ANAAR's online advertising on other websites or social media platforms as a result of this information. You can change your advertising preferences at any time by contacting our Customer Service team or by visiting your account preferences on the relevant social media platform.

Sharing Your Information

We may share your personal information with:

  • Other companies within the ANAAR Group of companies (which means our subsidiaries, our ultimate holding company and all its subsidiaries) who assist us in providing the Services.
  • Selected third parties such as business partners, suppliers, and subcontractors who assist us in providing the Services.
  • Analytics and search engine providers that assist us in the improvement and optimisation of the Site.
  • Law enforcement, regulators, government authorities or other third parties to comply with legal obligations or in the course of investigating and responding to suspected illegal activity or breaches of our terms and conditions or other legal matters.
  • Companies approved by you, such as social media sites you link to your account or share your content on, and payment providers you choose to use to process payments with.

We will not sell your personal information to third parties.

Security of Your Information

We understand that the security of your information is important to you. When handling your information, we restrict access to personal information to ANAAR employees, contractors and agents who need access to such information in order to operate, develop or improve our services. While no online service can guarantee 100% (One Hundred percent) security, we work hard to protect your information against unauthorized access, loss, destruction or alteration. We maintain strict physical, electronic and procedural safeguards in order to protect your personal information from unauthorized access by users inside and outside the company. These safeguards include firewalls, data encryption, SSL, and password protection.

Please remember that you are also responsible for keeping your account details secure and to protect against unauthorized access to your account. Always choose a strong password and do not disclose it to others. We cannot be held responsible for any loss or damage suffered as a result of your failure to protect your account credentials. Furthermore, we cannot guarantee the security of any information you transmit to us via the Site, so please take all necessary precautions to protect your information while online.

Force Majeure

We shall not be liable for any loss or damage suffered by you as a result of events outside of our control, including, without limitation, acts of God, natural disasters, power outages, and/or hacking or other forms of unauthorized access to the Site.

Your Rights

You have the right to:

  • Be informed about how your personal information is being used;
  • Access the personal information we hold about you;
  • Request the correction of inaccurate personal information we hold about you;
  • Request that we delete your data, or stop processing it or collecting it, in some circumstances;
  • Stop direct marketing messages, and withdraw consent for other consent-based processing at any time;
  • Request that we transfer or port elements of your data either to you or another service provider;
  • Complain to your data protection regulator.

If you want to exercise your rights, have a complaint, or just have questions, please contact us.

Changes to This Policy

We may update this policy at any time. We encourage you to review it periodically to stay informed about how we are protecting the personal information we collect. If we make material changes, we will notify you here, by email, or by means of a notice on our homepage prior to the change becoming effective.

Your continued use of the Site constitutes your agreement to this Policy and any updates.

Contact Information

If you have any questions about this Policy, you can reach us at:

  • Email: customercare@anaar.in
  • By Mail: Kleo Consumer Brands Private Limited, 903, Floor-9, Plot- 211, B wing, Dalamal Towers, Free Press Journal Marg, Nariman Point, Mumbai, Maharashtra - 400021